Straight with you

We are new. Here is exactly where we stand.

Most agencies in this space put invented case studies and made-up revenue figures on this page. We are not going to do that. You deserve to know what is real before you spend a penny.

Where we are today

Early, and taking founding clients.

Unify Scale is a young business. The systems are built and tested. What we do not have yet is a wall of client logos, and we would rather say so than borrow someone else's.

What is real

The answering system works. You will hear it live on the call, handling a conversation in your own industry, before you are asked for anything.

What is not proven yet

We have no long-running client results to show you. Any agency claiming exact revenue figures this early is telling you a story.

What that means for you

Founding clients get direct access to me, faster changes, and pricing that reflects the risk you are taking on a new supplier.

Our promises

Four things we will hold ourselves to.

01

No invented proof

Every case study on this site will be a real client, named or anonymised with their permission. Until then, this page stays honest and mostly empty.

02

No pressure and no hidden fees

One fixed price agreed in writing before anything starts. A deposit is taken to begin the build and it comes off your first invoice. No setup fee appearing later, no charge for changes we said were included.

03

We will tell you if it is not worth it

If your call volume or job value means this will not pay for itself, we will say so on the first call and you will keep the written summary anyway.

04

Your callers always know where they stand

The system never pretends to be a specific person, never invents prices, and hands over to a human the moment it is out of its depth.

What the published research says

Industry benchmarks, not our claims.

These figures come from published studies of missed calls across thousands of small businesses. They describe the problem. They are not a prediction of your results.

The size of the problem

62%
of business calls go unanswered · Aira, 2026
86%
of callers hang up rather than leave a voicemail · Cira, 2026
85%
of missed callers never try that business again · Cira, 2026
62%
ring a competitor instead · Emitrr, 2026
78%
buy from whoever responds first · Emitrr, 2026

What recovery typically looks like

25–45%
of missed callers reached by an automatic text back · published range
15–25%
reply rate to a text back after voicemail
28.5%
of calls arrive outside opening hours · NextPhone, 2026
34.8%
of those after-hours callers show buying intent

A range is the honest way to present this. Anyone quoting you one confident percentage has picked the number that suits them.

Why this page reads differently to other agencies

I run this business on the principle that a sale built on a misleading claim is not worth having. That means no fake urgency, no invented testimonials, no screenshots of someone else's dashboard, and no revenue promises I cannot stand behind. If that costs me a few enquiries, so be it. The ones that come through will be the right ones.

— Nabil Lavly, Unify Scale

Founding client places

Being early should cost you less, not more.

We are taking on a small number of founding clients across trades and property. In exchange for working with a new supplier, you get more of my attention and better terms.

  • 01

    Direct access

    You deal with me, not a support queue. Changes happen the same working day.

  • 02

    Founding pricing

    Fixed for as long as you stay, agreed in writing on the first call.

  • 03

    Short first term

    Long enough to see whether it works, short enough that you are not trapped if it does not.

  • 04

    Shared results

    If it works, we ask permission to write it up. Your numbers, your words, your approval.

Free missed-call audit

Judge it on the call, not on this page.

Thirty minutes. You will hear the system handle a call in your industry, and get an honest answer on whether it is worth your money.

Book a call